About Us

The four pillars of Prime Holdings

We are committed to earning and maintaining your trust. We believe that in order to do so, we must invest in our four pillars for the long-term, as they are the inputs that generate a trust output.

Product

Security

Licencing

Compliance

The product and company known as Prime Holdings today began with an idea that sparked in 2013. We realized that due to currency shocks, high inflation rates and the impact of devaluation, most investment opportunities across emerging markets do not yield enough returns for investors to grow their wealth. This makes it difficult for people in these markets to achieve their financial goals.

To solve this problem, we built Prime Holdings as a simple way of connecting our users to crypto-denominated investments in developed markets, managed by a world class team using smart algorithms to guide our decisions, while helping our users become more financially literate.

We founded Prime Holdings with a “security-first” mentality and ethos of asking for permission, not forgiveness. We have worked hard to provide you with a high-integrity choice and we look forward to earning and maintaining your trust. Unified Blockchain Assets is a New York trust company regulated by the New York State Department of Financial Services (NYSDFS).

We are subject to capital reserve requirements, cybersecurity requirements, and banking compliance standards set forth by the NYSDFS. Prime Holdings is also a fiduciary and Qualified Custodian.

Leveraging Cryptocurrency

We leverage the use of cryptocurrency to secure and make payments fast and easy

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